Wednesday 22 June 2016

Success at the conference on submarine Toti’s anti-corrosion repair




On June 16 it was held a conference about submarine Toti’s anti-corrosion repair at the Science and Technology’s Museum "Leonardo da Vinci" in Milan, with the participation of more than 70 attendees.
Marco Edoardo Minoja, Ministry of Cultural Heritage and Activities of the Lombardy Region’s regional manager, and other qualified speakers as Giuseppe Distefano, Museum Resources’ Director,
Marco Iezzi, Museum of the Department of Transportation’s Curator, Marianna Cappellina, Museum’s restorer (Layers) and advisor, and
Laura Ronzon, Museum of Historical Heritage’s Director,
attended the conference.





Here you can find all the technicians and companies that, with great civic dedication, have contributed actively and for free to the restoration, coordinated by Angela Borelli, Museum’s Technical Director.
They have presented the methods, products and innovative technologies that have been used to bring the submarine to the optimal conditions for being visited by the 400 thousand annual visitors of this important Italian historical heritage.



The roundtable was moderated by Danilo O. Malavolti, ANVER’s President – Industrial Painters Association, Museum’s technical partner

Vincenzo Festinante and Vincenzo Virone, anti- corrosion Inspectors and Directors of preparation and painting operations;
Gerardo LamestaNTAhydrodynamic clearing;
Roberto Pietrobon, Jotun, paint products;
Marco Corbelli, Covesa, painting company.


To deepen these themes, please read the next issue of Anticorrosione, available at the end of September 2016.

Monday 6 June 2016

Great success of the EVENT “CROMATERIA” BY SIRCA during the Design Week in Milan


More than 3000 visits in 5 days and amazing me­dia impact with TV service on Sky Arte channel, the main National daily newspapers (Repubbli­ca, Corriere della Sera, II Giornale, Il Fatto Quotidiano), on historical magazines about design and architecture like Architectural Digest, DDN, Elle Decor: this is the re­sult of Cromateria event, a unique initiative in the coating industry that allows art and design to approach industrial world.
We interviewed Rosalba Busso, Sirca Company Retail, Sales & Marketing Director.


VDL –You lead the event on your own involving the whole com­pany and all your customers too: let’s tell how Sirca company experienced it.
Rosalba Busso - It was a very important design, very sa­tisfying for Sirca and its customers: an idea immediately shared by Vice-president Maurizio Durante and all ma­nagement.
Such a challenging design needs patience, communica­tion strategy and a great focusing on the final purpose which was that of bringing Sirca coating products in an unknown area, that is design and architectural industry


VDL – People could see various installations manufactured with different material: in this way we can understand that Sirca company is one of the few Italian enterprises with coating products suitable for all surfaces.
RB - When I talk about Sirca coatings I refer to “one Com­pany” concept: we supply to our customers coating pro­ducts for wood, metal and plastic surfaces, resins and adhesives; this is the reason why we are different from other companies and we will work along these lines.
After all any work, regardless the material with which is manufactured, needs to be coated, but often during the planning phase coatings, solvents adhesives and polymers are not considered, with obvious consequen­ces. Designers and manufacturers must talk together; li­sten to both demands, to know each other and to renew accordingly,
This is the meaning of Cromateria.

VDL – Why did you choose Museo Diocesano di Milano?

RB - We chose Museo Diocesano di Milano because it is a place full of art, culture and beauty, it is the right frame to hold all those who are hungry of knowledge, and the design week is the right contest to talk about these topics.


VDL –Sirca has been the first manufacturing company of indu­strial coatings which follows an artistic path during the design week and the great news has been the involvement of its own customers to manufacture the installations.
RB –It is the first time that a coating manufacturing com­pany becomes the only contractor of a system consi­sting of :location, sponsor, designer, video mapping studio, meeting for architects…all Cromateria actors are chosen and coordinated by Sirca.
It has been a pleasure to read how Sirca –Cromateria has been considered the main event for the Design week in Milan among thousands of events and shows organised during the same days


We must thank Denios, Ferretti & Ferretti, Derthona Ser­ramenti, Falegnameria Biffi e Stil&Ma, Sirca company partners who participated in the project and have been able to manufacture perfectly the single installation co­ated with certified products, creating colours effects between art and industrial production.
VDL – Cromateria event started softly and soon got its stride during the design week. Which are the main reasons? Do you think that Sirca initiative will have a follow-up?
RB - It was not easy to coordinate such a complex project but finally right ideas, care to details and a great enthu­siastic involvement of all “authorised personnel” lead to success.
Sirca will go on with Cromateria path: for example thanks to an important partnership with Ordine degli Architetti di Monza e Brianza, some training course will start soon at “Sirca Academy” room.
Furthermore we are still sponsoring “Serate di Architet­tura al Belvedere”at Villa Reale in Monza: the show is part of the initiative XXI Triennale Esposizione Interna­zionale Milano 2016.

Where art is Sirca is there: at least we hope!

VDL - Verniciatura del Legno Intervista Rosalba Busso, Retali, Sales e Marketing Director di Sirca